Since the presentation of the latest products fromApple, analysts foresaw
a year-end 2013 very positive for Apple. The Group presented this January 27,
its quarterly balance sheet. If it is good, it is, however, below
expectations.
In 2013, consumers and experts eagerly waited new devices developed by Apple.
The group opened the ball in September with its iPhone 5s and 5 c before
disclosing, the following month, the MacBook Pro, iPad Air,
iPad Mini not to mention the impressive Mac Pro.
Naturally, following these launches, analysts have predicted a good end of
the financial year for Apple.
The Group has just published the results of the
quarter concluded in late December.
Apple shows have achieved a turnover of
57.6 billion. This is an increase compared with the same period from 2012
which was concluded on 54.5 billion, but less than the Group and analysts
estimates. Despite this increase, the net profit has not evolved, reaching
13.1 billion.
In addition, the Group announced that the current
quarter is expected to reach a turnover of $ 42 to $ 44 billion. This estimate
is also lower in what provided the analysts who valued it at more than $ 46
billion.
The high-end high-tech products will sell less? Are these results due to
delays in delivery of the iPhone or the Mac Pro? If this result is not concern
for Apple, should be followed the next quarterly balance sheets.